Let’s talk about formula

From the moment you saw those lines on a pregnancy test – you wanted the best for your baby. Including the best milk possible.

For many, that’s breastmilk. For others, it’s formula. Or a bit of both.

While breastmilk might be ideal, breastfeeding can be challenging. Sometimes, it’s impossible.

We trust you to choose.

But we also know that feeding choices can be emotional, complex and stressful. Because of that…

You’ll only find milk from trusted, proven European organic brands in our store. Brands we’re happy to feed our babies, and to recommend to our friends.

Like Holle – a pioneer of biodynamic baby food, founded in the Swiss Alps in 1935.

Or HiPP – with a team of scientists who’ve been researching infant nutrition for half a century.

Or Jovie – organic goat’s milk experts, committed to making purer, cleaner, greener formula

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Why parents the world over choose European organic

European organic standards are the world’s toughest. Which means you’ll be confident you’re giving your baby clean, complete nutrition. 

Nutritious proteins satisfying little tummies and vital fatty acids such as DHA that stimulate developing brains (similar to the benefits of breast milk).

With nothing added that you wouldn’t want to eat yourself. No scary sounding ingredients, no GMOs, no corn syrup. 

You’ll also know that the milk helping your baby grow comes from family farms. Where cows and goats are treated well, and are pasture-raised without pesticides, hormones or antibiotics.

The formula that fits your family – delivered stress-free

Breastmilk changes naturally to fit babies’ changing nutritional needs. 

When it comes to formula, flexibility is key. What works well for one baby may not be the ideal choice for another. Some infants require specialized allergy-safe formulas, while others have particularly sensitive tummies.

At Zen Organic Formula, you can choose between over 45 different formulas, from 6 trusted brands, to get the very best for your little one – as they grow from snuggly newborn to bouncy toddler. 

And with flexible ordering and subscriptions, your baby’s milk will arrive at your home exactly when and how you need it.