Peace of mind for you

Natural formula for your baby

  • Healthiest organic formula from trusted European brands
  • Lowest prices you can find online
  • Fast delivery and shipped worldwide for free

Shop zen with our 3 guarantees

Lowest Price Guarantee

Our prices are as low as these of our cheapest competitor in the US. If you find the same product cheaper elsewhere, we match the price and offer an extra $10 discount.

Fresh Formula Guarantee

Don't worry about stocking up. We promise a shelf life of at least 6 months on your formula.

Happy Baby Guarantee

If your baby doesn’t like your first choice, our Happy Baby Guarantee allows you to pick an alternative - for free.

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Lowest Price Guarantee

02.

Fresh Formula Guarantee

03.

Happy Baby Guarantee

Parents love European organic formula

Frequently Asked Questions

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Supermarket brands do a good enough job and will provide adequate nutrition for your baby. But European organic provides more. It’s guaranteed to meet the world’s highest organic standards – which means no sweeteners, GMOs, pesticides, hormones or antibiotics. In other words, you’ll be confident that the milk you feed your baby is as close to breastmilk as it can be. 

And while you can’t grab it from a shelf in your local store – you can have it shipped directly to your home in a few days. If you set up a flexible subscription, you don’t even have to remember to put the order in.

There’s no single answer to this question. To get an estimate, check the product page for each formula.

Newborns will usually have smaller bottles, more often. Toddlers might only need 1 or 2 bottles a day – but they’ll usually be large. Most parents find a 600g box of formula will last around a week for a newborn.

Of course. Find the best formula for your baby via the Formula Finder. Alternatively, drop us a message through our chat or contact form and we’ll help you figure out the best milk for your baby.

Between 2 and 5 business days (we ship same day if you order before 1pm CET). Please note, that delivery can occasionally take up to 10 days due to customs procedures.

And if your to-do list is as long as most parents’ – set up a custom subscription when ordering the product. You won’t need to think about delivery times or worry about running out – we’ll send your formula automatically. 

Plus you’ll save up to 30% on our regular prices!

Subscriptions are 100% flexible – you customize them to your baby. We recommend them for all parents who use formula regularly. 

You’ll get to choose how much formula you want, and when to have it sent. That might be weekly, monthly… whatever suits your family.

You’ll never have to think about when to order formula or worry about running low. Plus you’ll save an extra 5% on top of bundle discounts.

And if your baby’s appetite changes, or you want to try a different formula, you can adjust it in your dashboard in a minute.

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Find the perfect organic formula for your baby

  • Answer a few questions in maximum 2 minutes
  • Get a personalized selection of 3 fitting organic formulas
  • Earn a $10 coupon code
Find the perfect formula